On Thursday evening, while unconfirmed reports spread about a shooting at Brown University, CNN’s Kaitlan Collins took to social media, pointing out the conflicting information and pointing viewers to her network’s 9pm newscast.
Even though it is by no means a flawless news source, her message seemed accurate for a lot of people. It stands as one of the organizations where there exists grounded and mostly dependable reporting – particularly during fast-moving events like the one taking place in the vicinity of a New Hampshire storage facility.
A Vulnerable State Amid a Corporate Battle
Yet CNN, now four and a half decades old, finds itself in a precarious position as two giant media conglomerates battle over ownership of its corporate owner, Warner Bros Discovery.
No matter the result, the future of CNN has turned into a major game of business acquisition, not as a question of what benefits the news-consuming public.
“Here is one more case of the deep structural problems with origins in many years of regulatory actions,” stated Victor Pickard, author of “Democracy Without Journalism?” and a professor of media policy at the Pennsylvania University.
The debate about the future owner of Warner Bros Discovery – is it going to be Netflix or Paramount Skydance? – fails to grasp a larger point.
“It is often framed as a corporate drama with powerful individuals as the main characters, but there is hardly any discussion of the common good,” Pickard added.
The Additional Layer: The Former President
The network's predicament is further muddied by Donald Trump’s views about a network he has frequently denounced as perhaps his main “fake news” foe.
Think back to the cries of “CNN sucks!” at Trump's rallies, his administration’s punitive revocation of reporter Jim Acosta’s press credentials, or his tense exchanges with Collins in official meetings.
Trump now says that CNN needs new ownership. You can read that as ownership that will insulate him from journalistic oversight. That is a factor in why he appears to support Paramount Skydance, which has made a unsolicited offer.
Trump has reason to prefer that company more. For one thing, it is run by David Ellison, son of the pro-Trump Larry Ellison, one of the world’s richest people.
The company, parent of CBS News, also recently installed the conservative Bari Weiss, famous for her “anti-woke” beliefs, as the editor-in-chief of that storied news network.
An Outcome of Further Turmoil
Notably, if Netflix wins, CNN and other cable outlets would first be carved out into a separate entity. That would be a welcome development to many at the network, but it’s not exactly a secure position. That structure could set up CNN for a future sale. There is no finish line.
If you ask Timothy Wu, a lot of this is against the law, anyway. The prominent critic of big tech’s dominance recently argued that competition laws should prohibit both deals.
“Each proposed deal would be bad for the country, and both should be challenged by the government,” Wu argued.
The Bigger Problem and a Potential Solution
No matter the outcome in this situation, the bigger problem endures.
“What we have now is a profoundly structure that undermines democracy, but we must resist a sense of powerlessness,” Pickard emphasized. Policy decisions – from the 1930s and 1940s – helped to create this profit-obsessed monster, and different policy decisions can tackle it.
Can reform occur in an era where the head of the FCC will not confirm that the agency is independent? Overhaul is a distant prospect now, but that doesn’t mean it will never happen.
Policies that strengthen independent news organizations, bolster local journalism, finance public media, and prevent the consolidation of media power in too few hands are within reach – they are essential for a robust democracy.
In the world of media ownership, size does not equal quality. And news organizations including CNN cannot be pawns in the newest acquisition battle.